Enter your Shopify numbers — we strip out GST and all costs to show your real margin
GST is automatically removed. Your Shopify AOV includes 10% GST that belongs to the ATO — not you. We strip it out so your margin is calculated on actual revenue.
Per order — enter your Shopify numbers
AOV from Shopify (inc. GST)
$
GST removed automatically
Cost of goods per order
$
Landed cost — product + freight in
Shipping cost per order
$
What you pay to ship
Return rate
%
Fashion avg 20–30%, general ~10%
For monthly impact
Monthly orders
From Shopify analytics
Payment fee pre-filled
%
Shopify Payments ~1.5–2.5%
Your true gross margin per order
38%
You keep $38 from every $109 of real revenue
Average
Where every dollar goes — per order
Customer pays (inc. GST)
$120.00
GST to ATO
-$10.91
Your actual revenue
100%
$109.09
Cost of goods
-$40.00
Outbound shipping
-$9.00
Payment fees
-$2.18
Returns (avg per order)
-$1.64
True gross profit
$56.27
What this means at your monthly volume
$28k
Monthly gross profit
$336k
Annual gross profit
$55k
Max safe ad spend/mo
The Boom take
Want to protect and grow your margin?Join Boom and learn how to build a more profitable store